As Vice President of Media Services & Operations, Will leads Mosaic’s nationally recognized, award-winning media buying team with over 15 years of experience across every layer of the media ecosystem. From hands-on placement to high-level operational strategy, his expertise is foundational to the agency’s success and reputation.
He played a key role in building Mosaic’s internal media infrastructure, helping transform it from a regionally focused operation in Alaska into a nationwide media powerhouse. His vision and process-driven leadership have enabled Mosaic to deliver high-impact campaigns across digital, traditional, and emerging media platforms with exceptional precision and efficiency.
Will is known for his thoughtful approach, technical acumen, and dedication to operational excellence. His leadership continues to shape the way Mosaic plans, buys, and optimizes media to ensure every campaign is built to perform and every dollar is maximized..