Agencies Page

White-Label Programmatic Media Buying for Agencies

Extend your capabilities without adding headcount. Our agency partners routinely cut CPM/CPP and expand reach. On average we see ~33% budget savings while increasing reach.

Talented and experienced, we will provide regional or nationwide buying plans that will maximize the effectiveness of the message being placed and turn media buying from a cost center to a revenue generator.

Programmatic is best described as utilizing an in-house desk to purchase digital ad space across the internet, typically through display ads, video and audio. Rather than contacting each site directly to place ads on their webpages, programmatic will determine which websites to show ads on based on our understanding of your media and marketing goals. This means precision targeting based on your audience/personas behaviors and interests, geo location and any first party data available.

This allows Mosaic to find ways for your target audience to not only see your ads on their favorite news site, but also on their favorite shopping pages, blogs, forums, and more. It cuts down on the number of needless impressions to guarantee the creative is shown only to the people who would truly be interested in seeing it.

The Agency Partnership Process

Intake Plan Trafficking Launch Optimize Report/Renew

White-label modes:

Invisible partner (we join under your brand) or visible specialist (we’re “the media team”).

Resources for Agencies

Industry Specialties

Travel & Tourism

Using market research and advanced targeting, our effective media plans strategically engage your business targets, potential travelers, and local residents alike.

eCommerce & Retail

In the competitive world of eCommerce and retail, we help you stand out and drive conversions with impactful regional, nationwide, or global media campaigns.

Higher Education

Our advanced targeting increases awareness and enrollments efficiently by leveraging audience preferences and behaviors, merging the latest data with your unique messaging.

Restaurant / QSR

In the fast-paced world of QSRs, our paid media services amplify restaurant brands to increase foot traffic and sales, from time-sensitive promotions to long-term awareness and loyalty.

Healthcare

With nearly 15 years of marketing and advertising expertise and real-time measurement strategies, we optimize patient acquisition and messaging, providing qualified leads at a lower cost.

Sports Marketing

We craft advanced media strategies to strategies to encourage attendance at events, support for teams, and partnerships with brands, utilizing various advertising methods and sponsorships.

Entertainment

Our entertainment marketing strategies blend brand integration with compelling content, helping brands stand out and connect deeply with audiences.

Business Services

Across finance, accounting, and other regulated industries, our media strategies generate awareness and leads through compliant and data-driven campaigns.

Government Agencies

We design and implement media strategies for a range of government agencies, including public health, emergency preparedness, public services, and more.

Why We're Different

Thanks to the volume of media that we manage, our partners have two key advantages—they have an agency that’s working to make their budget go as far as it can, and our agency is able to leverage our buying power to bring the most efficient and cost effective schedules to our clients. We’ve had the opportunity to analyze our client budgets after they migrate their media to us, and we’ve found that clients save an average of 33% while increasing their overall reach. That’s like an immediate 33% increase to your existing budget.

I’ve worked with Mosaic Media for over a year now and in that time I’ve seen tremendous value (and time savings!). The team is helpful and responsive and able to negotiate better rates for my clients then I was able to do on my own. We are now getting more (value) for our clients for the same budget.

Sue Richardson
Vice President, Client Success

We Go The Extra Mile

We understand the power of reaching the right audience with tailored messages at the perfect moment. Through meticulous data analysis, market research and leveraging advanced tools, we identify and engage with the most receptive target segments.

We Go The Extra Mile

Our team's dedication to precision targeting ensures that our clients' campaigns are optimized for maximum impact, delivering measurable results and driving business growth in today's competitive landscape. We pull together to develop comprehensive strategies and execute campaigns that surpass expectations.

Double Transparency

First, our honesty and integrity provide a transparent collaborative process that you can trust. We will explain our placement strategies before implementation, and provide full reporting afterward to show their effectiveness.

Double Transparency

Secondly, our involvement in your campaigns is only as visible to your client as you wish. You can tout us as your media buying resource, or we can remain behind the scenes as a purely invisible partner.

National Reach

Our leadership spent years in media sales, breaking regional and national sales records. This internal experience provides knowledge of how to motivate media channels to offer their most competitive rates and most effectual frequency schedules and placement locations.

National Reach

Since moving to the buying side of media placement, we have acquired extensive experience buying and placing nationwide media on all platforms.

Flexibility

We seek only positive, mutually-beneficial partnerships without conflict or contention. We only want the work you are comfortable taking off your plate.

Flexibility

Mosaic Media can take on as little or as much of your media buying responsibilities as you consider appropriate, and can even provide training for your own staff to improve your internal media buying processes.

Offload Your Overhead

Using Mosaic Media to place your campaign media frees up more time and resources for you to focus more directly on the creative elements of the campaign (the fun stuff!).

Offload Your Overhead

Keeping your team dedicated to content creation and unencumbered with the mechanics of its distribution will ensure a higher quality product and a happier client.

Get Ready to Save

Upon assuming the media buying functions from other agencies, our nationally-recognized media buyers have found cost savings unfailingly - and often quite dramatically.

Get Ready to Save

With Mosaic Media handling your media buying, you can confidently expect more impressions for a lower cost... enabling you to reduce your media budget or use the leaner prices to extend your clients' message even further.

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Digital Services

Programmatic Display & Video

From OTT/CTV to Native, we place your creative assets anywhere and everywhere, all while targeting your customer base. This includes individual websites to streaming platforms like Roku, Amazon, & Twitch.

Streaming Audio

Podcasting and Home Smart Speakers have an ever-increasing audience, and we can ensure you capitalize on that. We can do this with a combination of direct placement and programmatic.

Social Media Management & Advertising

It's hard to be consistent on social media, unless you hire us. From directly placing ads, handling your day-to-day, to high-profile influencer marketing - we've got you covered!

Augmented Reality

Want a 3D experience for your customers? How about talk to them via a hologram on their phone? We can do that.

Google

If Google owns it, we rock it. We have a dedicated team of specialists that can help with analytics, paid search, shopping, and YouTube. Take your business to the next level.

Digital Out of Home

Whether you want your ad inside airports or on the big screen in Times Square, we can make it happen!

Traditional Services

Television

More than just sports and news, we'll search cable and beyond to get your ad in front of your target audience.

Radio

Reach the stations your customer is actually listening to, whether they're driving to the store, jamming out, or working at their desk, with radio.

Print

Whether you're looking at a big-name magazine, a local newspaper, or even an eNewsletter, we can help place you in the publication that's right for you.

Out of Home

Think outside the home with billboards on highways or bus shelters in the city. We'll find locations where customers will see you best!

Digital Tactics

Foot Traffic / Geofencing

Measure how many people visit your business, or target people who walk into an area. Either way, we have digital experts that get you the best data possible from your campaigns. Learn how many customers your advertising efforts bring in!

Sales & Revenue Tracking

We are Google Analytics experts and can measure the dollar amount your website generates. We apply this expertise to all data for the best possible campaign. Get a real ROI on your advertising down to the penny!

Retargeting

Ensure customers are retargeted at every phase of the journey. We can retarget with any medium: display, email, video - you name it.

Our Strategic Processes

It requires a team of experienced and talented experts to deliver efficient, cost-effective success every day. Our strategic process uses research and real-time data along with knowledge and insight gained from past campaigns to guide our media planning.

We combine what our clients already know about their audience with in-depth research that reveals the untapped markets and potential customers and contacts that are waiting to be discovered.

After launching a carefully crafted media strategy, we execute real-time optimization to maximize the effectiveness of your message across the conversion journey, sharing the data with our clients at whatever level they find useful.

We go the extra mile, doing our homework before building a media plan, modifying the campaign as it progresses to boost its success, and providing extensive, custom reporting to ensure we learn everything we can to guide the strategy of the next campaign.

Contact Info

The Agency Partnership Process

Ask a Media Buyer

Ask a Media Buyer

Margin Calculator

Margin Calculator

Media Brief Form

Media Brief Form