At Mosaic Media, we live by the mantra of “Going the Extra Mile” for our clients and colleagues. To that end, we keep a close eye on breaking news around planning and buying media, and regularly share what we learn.
Contact Info
-
Phone (907) 929-9050
-
Email info@mosaic.agency
BI-WEEKLY MEDIA BRIEF
September 4, 2026
AI: OpenAI on Monday announced that its advertising business has hit $1 billion in annualized revenue run rate, a milestone that the company is touting as proof of its “diversified business model.”
Source: OpenAi’s Ad Business Shows Blistering Growth – CNBC
Television: A federal appeals court blocked the FCC from extending candidates’ discounted television advertising rates to political parties and joint fundraising committees, allowing local broadcasters to continue charging those groups higher rates during the midterm advertising rush.
Source: Court Blocks FCC Plan – The Wrap
Social Media: Snapchat is expanding its Unified Attribution capability globally, which has shown significant improvements in return on ad spend during testing. Media buyers can expect more streamlined and accurate measurement.
Source: Snapchat’s Bid to Simplify Measurement – Marketing Dive
Want to read more? Submit your email below to get our weekly updates on media news and trends!
Share this post:
